Print ad Like Advertisement of Land Rover Term Paper

Print promotion Like Advertisement of Land Rover - Term Paper Example One of a kind attribute of media ad is the utilization of snappy words and trademarks that are planned for drawing in general society to the notice. Aside from the wording utilized, it is basic to give sharp consideration to the text dimension and shading structure of the words as they characterize the comprehensibility of the commercial. With a classy word decision and engaging shading and textual style verbalization, it gets workable for an ad to catch the consideration of its watchers [Rampur Para. 4]. The promoting specialists in the Jaguar Land Rover bunch have given sharp consideration to the language used to allude to their brands. ... As indicated by Rampur (Para. 1), while planning a print promotion, it is urgent to give sharp consideration to the graphical appearance of the media. The item should be caught precisely and in the most engaging way to guarantee that it evokes an uplifting demeanor to pull in the clients' consideration. Exploration has demonstrated that client tastes are impacted by the disposition that people in general has for an item and that the utilization of engaging illustrations is the best approach to make this demeanor. Land meanderer notice can be named as fruitful most definitely and the response of people in general can be seen from the demeanor of the open today as respects the prevalence of this item. In a promotion of the Landrover, the brand LR3 was caught in what is by all accounts a nightfall, which gave this brand a gleaming appearance that is engaging the general population. Another component of compelling print notice that the showcasing tacticians have given sharp consideration is the utilization of non-verbal impression inside the notice [Rampur Para. 3]. The Land Rover showcasing group have however much as could reasonably be expected catching the extraordinary highlights of this vehicle by utilizing non-verbal impression in the picture structure. The novel component of the land meanderer is its capacity to move in all habits of territory, regardless of whether smooth or unpleasant, and its capacity to defeat mountains.â Â

The Devil has his Christs Essay Example For Students

The Devil has his Christs Essay Krishina, which is really Sanskrit for Dark God, originated before Jesus the Christ in progress of two Greek history specialists, Arrian and Strabo (Daleiden 105). At that point there is Buddha, who originates before Jesus by over five centuries (Daleiden 105). There are numerous different religions, factions and strange notions after Jesus strolled among picked delinquents. In the event that so why has Christianity become such a major issue throughout the years in good and political viewpoints on the planet? Is God a lady or an African American? Should petitions and crosses be permitted in open primary schools? Do Aliens follow God? There are several inquiries that could be posed from regular day to day existence to modern feelings. The inquiry that actually should be explained is, Should we trust in a God whose nonexistence can be proven?If you are to state, as scholars do, that God is acceptable, you should then say that good and bad make them mean which is autonomous of Gods fiat , since Gods fiat are acceptable and terrible freely of the negligible truth that he made them. On the off chance that you are going to state that, you will at that point need to state that it isn't just through God that good and bad appeared, however that they are in their quintessence coherently front to God (Russell 19). We will compose a custom article on The Devil has his Christs explicitly for you for just $16.38 $13.9/page Request now Truth can be stranger than fiction. To this familiar adage one could contend that human feelings, for example, love, dread, and delight are dubiously obvious yet at the same time do exist. These feelings are recognized by faculties other than vision. The main proof of the presence of God is through visually impaired confidence. William K. Clifford, in his well known paper The Ethics of Belief, contended that it isn't right consistently, all over, and for anybody, to think anything on lacking proof (Martin 19). Clifford keeps up that accepting on deficient proof has an assortment of hurtful outcomes; it adulterates our character, sabotages open certainty, prompts unreliable activity, and encourages self-double dealing (Martin 19). At that point for what reason do individuals depend on a God that is to a greater extent a pretend character?The numerous extremely strict and don't see religion essentially as virtues however utilize strict talk earnestly to make unmistakably strict cases t hey invest in what devotees take to be a sure broad view about a definitive premise of the universe. This could upheld up by the very utilization of certain strict articulations: (1) God is my Creator to whom everything is owed, and (2) God is the God of kindness of whose absolution I remain out of luck (Nielsen 77). Then again, the numerous different churchgoers look for some changed sort of recovery; Socialization of a specific strength representing coterie or in look for of a bogus solace from a type of anguish, distress, and torment. Whatever the explanation behind the dependence of God, God can't offer us comfort or be a definitive responses to this defective world. By definition, Gods love is the quintessence of flawless love. It is quite simple to refute something based on being great, for people made the idea. So attempting to be flawless from various perspectives has just made God into an omni-inept God. J. L. Schellenberg, in his book titled Divine Hiddenness and Human Reason, makes a summation of the case: (1) If there is a God, he is splendidly cherishing. (2) If a splendidly adoring God exists, sensible nonbelief doesn't happen. A few instances of sensible nonbeliefs are development, some creature activists (individuals who see creature life the same amount of as their own) convictions, and agnosticism. However, (3) Reasonable nonbelief happens. For that (4) No flawlessly cherishing God exists. Accordingly (5) There is no God (83). Why put stock in a theory that is demonstrated wrong?People have a baffling wanting to concoct answers for nearly everything in each part of life. Confinement of science urged individuals to discover different choices to answer unexplainable marvels or philosophical inquiries. When individuals thought of sky to be the constraint of our reality, they accepted the paradise to be up in the mists. We presently have video film of what Mars resembles. There were times when medical procedure couldn't be performed on the debilitated, for cuts with a surgical blade to a human body was a demonstration of heresy. Christianity thwarted the advancement of science and medication. At the point when veils are evacuated and deceptions are dispersed, when individuals figure out how to know each other both separately and in gatherings, they are better off (Marty 6). .u4d829e1b9ba91ef1c3a5aef90ea2c356 , .u4d829e1b9ba91ef1c3a5aef90ea2c356 .postImageUrl , .u4d829e1b9ba91ef1c3a5aef90ea2c356 .focused content zone { min-tallness: 80px; position: relative; } .u4d829e1b9ba91ef1c3a5aef90ea2c356 , .u4d829e1b9ba91ef1c3a5aef90ea2c356:hover , .u4d829e1b9ba91ef1c3a5aef90ea2c356:visited , .u4d829e1b9ba91ef1c3a5aef90ea2c356:active { border:0!important; } .u4d829e1b9ba91ef1c3a5aef90ea2c356 .clearfix:after { content: ; show: table; clear: both; } .u4d829e1b9ba91ef1c3a5aef90ea2c356 { show: square; change: foundation shading 250ms; webkit-progress: foundation shading 250ms; width: 100%; mistiness: 1; progress: darkness 250ms; webkit-progress: haziness 250ms; foundation shading: #95A5A6; } .u4d829e1b9ba91ef1c3a5aef90ea2c356:active , .u4d829e1b9ba91ef1c3a5aef90ea2c356:hover { obscurity: 1; progress: murkiness 250ms; webkit-progress: mistiness 250ms; foundation shading: #2C3E50; } .u4d829e1b9ba91ef1c3a5aef90ea2c356 .focused content territory { width: 100%; position: r elative; } .u4d829e1b9ba91ef1c3a5aef90ea2c356 .ctaText { fringe base: 0 strong #fff; shading: #2980B9; text dimension: 16px; textual style weight: striking; edge: 0; cushioning: 0; content improvement: underline; } .u4d829e1b9ba91ef1c3a5aef90ea2c356 .postTitle { shading: #FFFFFF; text dimension: 16px; text style weight: 600; edge: 0; cushioning: 0; width: 100%; } .u4d829e1b9ba91ef1c3a5aef90ea2c356 .ctaButton { foundation shading: #7F8C8D!important; shading: #2980B9; outskirt: none; outskirt range: 3px; box-shadow: none; text dimension: 14px; textual style weight: intense; line-stature: 26px; moz-outskirt sweep: 3px; content adjust: focus; content adornment: none; content shadow: none; width: 80px; min-tallness: 80px; foundation: url(https://artscolumbia.org/wp-content/modules/intelly-related-posts/resources/pictures/basic arrow.png)no-rehash; position: supreme; right: 0; top: 0; } .u4d829e1b9ba91ef1c3a5aef90ea2c356:hover .ctaButton { foundation shading: #34495E!important; } .u4d829e 1b9ba91ef1c3a5aef90ea2c356 .focused content { show: table; stature: 80px; cushioning left: 18px; top: 0; } .u4d829e1b9ba91ef1c3a5aef90ea2c356-content { show: table-cell; edge: 0; cushioning: 0; cushioning right: 108px; position: relative; vertical-adjust: center; width: 100%; } .u4d829e1b9ba91ef1c3a5aef90ea2c356:after { content: ; show: square; clear: both; } READ: Sir Rich Arkwright Was Born On December 23, 1732 At Preston In The Cou EssayHow was the dolt ready to state in his heart what he couldn't conceive?St. Anselm, ProslogionTimes have changed and God is being investigated. Sometime in the past Gods divine nearness in our general public support and shielded us from moral debasement. These days, God is no longer invited in cafeterias of state funded schools, The word God is utilized more futile than in blessed terms. Christianity is not, at this point a strict imposing business model. In 1964, more than 66% (and ascending) of the individuals of the world didn't share Christian convictions (Marty 6). As of late, the quantity of skeptics and hostile to Christ activists all around the globe have expanded amazingly to the degree where they are not, at this point considered as a minority (Poidevin 107). Still numerous individuals in the United States fear abandoning God, for they are anxious about the possibility that that they will lose all that it speaks to: Immortality, love, and confidence (Poidevin 108). The time has come to free of our questions in ourselves, and dependence to this nonexistent God. It is the ideal opportunity for us to have confidence in ourselves and just in ourselves. The engravings composed on the rear of the one dollar notes, In God We Trust, should peruse We Stand Alone.BibliographyDaleiden, Joseph L. The Final Superstition. New York: Prometheus Books, 1994Martin, Michael. The Case Against Christianity. Philadelphia: Temple University Press, 1991Nielsen, Kai. Reasoning Atheism. New York: Prometheus Books, 1985. Schellenberg, J. L. Divine Hiddenness and Human Reason. New York: Cornell University Press, 1993Marty, Martin E. Assortments of Unbelief. Canada: Holt, Rinehart, and Winston, 1964. Poidevin, Robin Le. Contending for Atheism. New York: Routledge, 1996.

Admission Decisions Update Read Carefully COLUMBIA UNIVERSITY - SIPA Admissions Blog

Admission Decisions Update Read Carefully COLUMBIA UNIVERSITY - SIPA Admissions Blog As the title of this entry indicates, I hope you will read this message carefully as I explain where we are in the application review process.   My goal is to answer questions you might have, assuage any fears, and give you the detailed information you need regarding the release of decisions. First, as I have stated before on the blog, we do not publish all of our admission decisions on a single day.   We would love to be able to publish all decisions at the same time, however the structure of our Committee and the coordination involved causes us to spend more time on some applications than others.   How long it takes to review a file is largely dependent upon scheduling and coordination among the Committee members and it should not be a cause of concern if you have to wait longer than some other individuals to receive a decision. I know this is easy for me to say since I am not the one waiting to receive a decision, however because of the coordination required, neither I nor my staff can tell you the exact date when you will receive your decision.   Our goal is to release decisions as soon as possible, but if you email or call with this question, our answer will be that we are working as quickly as we are able and you will be notified by email once a decision has been posted. I am happy to share that the Committee has finalized decisions for approximately 65% of those in the applicant pool. Decisions for this group will be posted between 6:00 PM and 7:00 PM today (New York City Time) March 7th. As stated in a recent post, you will know that your decision is ready to view when you receive an email with the following subject heading: SIPA Admissions Decision Notification The process of releasing decisions can now be described as “rolling” in the sense that as decisions are finalized and approved by the Committee, we will post them and send out email notifications each day.   There will be no standard time window like the one mentioned above, the emails will be sent based on when decisions are posted and ready.   As hard as it is to wait, we kindly ask for your patience as we work as quickly as we are able. If your admission decision is favorable, I ask that you pay special attention to the Welcome Page that is referenced in the admission letter.   Admitted applicants are likely to have many, many questions and the purpose of the Welcome Page is to provide answers. The Welcome Page contains information on a variety of topics including, but not limited to:  housing, Admitted Student Day, Orientation, visa processing for international students, and happy hours/events taking place for admitted candidates in various cities around the world. Thank you for your attention and we look forward to rolling decisions out as they are finalized.

Why We Should Leaglize Marijuana - 1112 Words

Marijuana, according to the Federal Government is considered dangerous and addictive and is, therefore, placed on the controlled substance list as a schedule 1 drug, making its use and possession illegal. There have been numerous studies as well extensive hours of research done by scientist proving the benefits of medical marijuana; some of these are relief of chronic pain, nausea and a full array of other ailments. Legalizing marijuana will also help to create jobs and stimulate the economy. The benefits of legalizing marijuana far outweigh the disadvantages. By allowing people to possess and use marijuana for medicinal purposes, it will follow that society will improve as a whole because it will increase the happiness or utility of a majority of the population. John Stuart Mill and his theory on Utilitarianism defines utility as pleasure with the absence of pain (Mill, p. 6). He equates this with the Greatest Happiness Principal stating, â€Å"Actions are right in proportion as t hey tend to promote happiness, wrong as they tend to produce the reverse of happiness. By happiness is intended pleasure, and the absence of pain; by unhappiness, pain, and the privation of pleasure†(Mill, p. 7). When making a moral judgment about an action, utilitarianism thus takes into account not just the quantity, but also the quality of the pleasures resulting from it. Mill talks about the desire for something as part of happiness we all desire things because, in the end, they make us happy.

Death Summary - Free Essay Example

Sample details Pages: 1 Words: 417 Downloads: 2 Date added: 2017/09/19 Category Health Essay Type Argumentative essay Tags: Hospital Essay Did you like this example? DEATH SUMMARY Patient Name: Putul Barua Hospital No. : 135799 Room No. : CCU-4 Admitted: 01/07/2010 Deceased: 01/15/2010 at 0041 hours Admitting Physician: Joshua Stephen Gatlin, MD This 42-year-old gentleman was admitted on January 7th and died on January 15th. He was admitted with progressive cardiac palpitations, hemoptysis, and dyspnea. Please see his admission history and physical theme for details. HOSPITAL COURSE: Mr. Barua’s hospital course was characterized by a progressively downhill course. He was initially hospitalized and found to be mildly hypoxemic, which rapidly corrected with supplemental low-flow oxygen therapy; however, he gradually became more oxygen dependet on high- flow oxygen, eventually requiring intubation with mechanical ventilation in order to maintain his oxygenation. He underwent an open-lung biopsy and attempt to delineate the etiology of his pulmonary situation, and this was reported as idiopathic pulmonary fibrosis and alveolitis. The specimen was sent to the Mayo Clinic Pathology department for further evaluation, and they were able to give no further help concerning the etiology of his pulmonary status. An echocardiogram showed left ventricular wall motion hypokinesia and an injection fraction of approximately 35%. Dr Cecil Burnett and other members of the cardiology department consulted on the patient. They felt that his hypoxemia and breathlessness were not secondary to his cardiac status. He had supraventricular cardiac arrhythmias, including atrial fibrillation in atrial flutter. The cardiology staff utilized intravenous medications that controlled the cardiac rate, adequately resolving these cardiac issues. I managed the patient’s ventilator and intensive care status along with my respiratory therapy team. Unfortunately the patient developed multiple infections, hospital acquired, including Klebsiella pneumoniae infection and probable fungemia. Multiple evaluations of the sputum and lungs fo r presence of active pulmonary tuberculosis were negative. (Continue) Student Name: Jagoda MiljkovicCase No. Student Number: 20785247 HILLCREST MEDICAL CENTER DEATH SUMMARY Patient Name: Patul Barua Hospital No. : 135799 Deceased: 01/15/2010 at 0041 hours Page: 2 The patient developed acute renal failure, managed by Dr. Rex Keating a nephrologists via hemodialysis. A temporary tracheostomy, intravenous dialysis catheter, and gastostomy tube were placed in an attempt to provide further support; however, the patients continue to deteriorate. On January 15th at 0017 hours he became asystolic. Code Blue was called. Patient underwent advenced cardiac life support with multiple medications. He failed to respond to the advanced cardiac life support and was pronounced death 0041 hours on January 15th. Permission for autopsy was denied. FINAL DIAGNOSIS 1. Idiopathic pulmonary fibrosis with alveolitis. 2. History of tuberculosis. 3. Acute renal failure. 4. Probable acute hepatic failure. 5 . Hospital-acquired septicemia and fungemia secondary to multiple organisms. ________________________ Joshua Stephen Gatlin, MD JSG: jm D: 01/15/2010 T: 01/20/2010 Don’t waste time! Our writers will create an original "Death Summary" essay for you Create order

Maria Montessori From Marginal to Mainstream Essay

Maria Montessori: From Marginal to Mainstream Biographical Background When I was at school we had a teacher whose fixed idea was to make us learn the lives of famous women, in order to incite us to imitate them. The exhortation which accompanied the narration was always the same: You too should try to become famous. Would you not like to become famous? Oh no, I replied drily one day, I shall never be that. I care to much for the children of the future to add yet another biography to the list. --Maria Montessori Maria Montessori was born in the town of Chiravalle in the province of Ancona August 31, 1870, the same year Italy became a unified Nation. Her parent were Alessandro Montessori and Renilde Stopanni, niece of the†¦show more content†¦One room, she told the other girl, seemed just as good to her as another. Yet, upon discovering that she learned easily and did well on her exams, Maria concluded it would be nonsense not to do so. From that time on, Maria became and avid scholar. At the age of twelve, Maria decided she wanted to continue her education. It was unusual for girls in Italy at this time to go beyond and elementary education and those who did usually pursued classical studies. Maria, however, decided she wanted to go to a technical school. In the fall of 1883, shortly after her thirteenth birthday, Maria entered the Regia Scuola Tecnica Michelangelo Buonarroti.Maria graduated from the technical school in 1886 with high marks in all subjects. From 1886 to 1889 she attended the technical institute, the Regia Instituto Tecnica Leonardo da Vinci, and continued to do well. She excelled in her favorite subject, mathematics, and had plans of becoming an engineer. Ironically, she refused to even consider teaching, thought to be one of the only lady-like professions available, as a future career. As her graduation from the technical school drew close, Maria changed her mind about becoming an engineer. Following hr increasing interest in biological sciences, she decided to go on to the University to study medicine, something no woman in Italy had ever done before. In 1890, despite the disapproval of her relatives, her father in particular, and that of Guido Baccelli, the

Studio Production free essay sample

With academic reference, research and analyse what your studio role involves both technically and creatively from pre production to production of a studio programme. And with reference to your team’s studio programme, discuss your role and how you contributed. Introduction The purpose of the â€Å"Studio Production† module was to produce a live studio programme in a team, starting from the pre-production stages right through to the live studio broadcast. Each member of the team was assigned a studio role that they would carry out throughout the course. The different roles available will be discussed in more detail later. Television studios supply the appropriate environment and coordination for making live studio programmes. Everything that goes on within a studio can be properly controlled and gives you the opportunity to get the best use out of the equipment; such as cameras, lighting and sound etc. Television studios are convenient and spacious enough to create sets and hold an audience. The audience are often there to interact; either by asking questions, or simply to laugh in the right places and give the presenter(s) someone to bounce off. Live studio programmes generally come as daytime or late night chat shows or discussion programmes. Research Daytime television has programmes such as: Ready, Steady, Cook, Paul O’Grady, This Morning and Loose Women. The media is the biggest cause for stereotyping, and daytime television is usually directed more towards women, who stereotypically are the ones at home in the day, whilst the man is at work. They are also for students and OAP’s who are also thought to be at home watching television. As these programmes are intended for the daytime, the content of these programmes must be suitable to be shown before the watershed. Late night television programmes are on after the watershed, so are allowed to be more risque. These programmes usually consist of a presenter, guests and some debates for factual or entertainment value. Friday Night With Jonathan Ross, Match of the Day, Parkinson and the Friday Night Project are all examples of late night shows. Discussion shows like Jeremy Kyle, Trisha Goddard and Question Time are often on during the day too, again its target audience being women, students and pensioners. There is usually a presenter who raises three or four different news or topical issues that are discussed, or problems are solved. There are many different roles that need to be undertaken in order to make a live studio programme: †¢Producer – they create the show and are responsible for the studio equipment and crew, as well as the content and timing of the programme. †¢Director – it is their visual input that makes the programme what you see. They are responsible for the overall flow of the programme, the shots, what cameras and graphics are to be used and to direct the crew. Vision Mixer – they are responsible for the output of the live programme. The director instructs what shots and graphics are needed and when and how they are transitioned, whilst the vision mixer gets it done. †¢Presenter – the one who delivers it all to the audience, reading from the autocue and adlibbing. †¢Scriptwriters – they write the programme script , so often the producer, presenter and prompt operator will be involved in the scriptwriting process. †¢VT Graphics – Graphics, titles and Astons are all designed and created for the programme. The VT’s are the videos used as cutaways in the programme to essentially give the presenter a break and to possibly change the scenery/area. Both work closely with the vision mixer. †¢Lighting – lights up the set, presenters and guests accordingly. †¢Sound – testing sound and responsible for the audio set-up. There are usually two sound engineers working on one programme. †¢Camera Operator – operates the camera. The director tells them what shot they want and the camera operator generates it, quickly framing and focusing on the person/object. A basic studio programme would have at least three or four cameras. †¢Floor Manager – manages the studio floor and making sure everyone is where they are supposed to be, controls the audience and passes on instructions to the presenter and guests on the programme. †¢Prompt Operator – inputs the script into the autocue, runs the autocue for the presenter to read. A daytrip to London’s Leicester Square Studio to watch TRL was organised, in order to get a feel of a live studio programme in transmission. Vision Mixing Vision mixing is similar to editing, only in real-time, as you are editing for a live studio programme, so you only have one chance to get it right. Once a moment has passed you cannot get it back, so timing and initiative are extremely important qualities to ensure for being a vision mixer. Like post-production editing, the cuts between takes want to look seamless and subtle, not clunky and obvious. The aim of the vision mixer is to follow the action. Viewers do not want to look at a shot of an inanimate person whilst someone else talks, they want to see who it is doing the talking. The vision mixer listens to what shots the director wants and how they want the cuts to look, and it is their job to bring the directors instructions to life. There are two main screens the vision mixer needs to be aware of: the â€Å"preview screen† and the â€Å"programme screen†. The preview screen shows what will need to go live next. Such as if camera 2 or a VT needs fading in, then it should be displayed ready to fade in on the preview screen. The programme screen shows what is currently being broadcast. A For-A VPS-700 Ginga Video Production System was used as the video switcher for the studio programme. It is a 12 input switcher, allowing for: 3 camera channels, 2 VT playback channels, a graphics fill key, an internal still store and also internal matte generators. Along the bottom of the switcher are two rows of thirteen numbered buttons (numbered 1-12, for the twelve inputs). These numbers represent a channel input that is being used for recording. For example, Camera 1 will generally be fed through button 1. Camera 2 is on 2, Camera 3 is on button 3 etc. The very first button on the row is â€Å"Black† which brings up an empty black screen. This is used to begin and end a programme: â€Å"fade to black†. The top row of buttons represents the ‘live’ buttons and when in use, will be lit in red. Red means â€Å"Live†. Whatever button is on here will be being shown on the programme screen. The bottom set of buttons will be what is displayed on the preview screen, and the buttons will light up in yellow, meaning they are ready to go live. There were six screens in the gallery that were assigned to channels on the switcher, so the first six channel inputs (the most used ones) were easy to view, without needing to set them up on the preview screen: 1. Camera 1 2. Camera 2 3. Camera 3 4. VT 1 5. VT 2 6. Graphics The transitions that could be used to edit between shots are cuts, mixes or fades. There are also many effects that the For-A VPS-700 Ginga could do. The come under wipes, digital video effects and downstream keys. Wipes do not manipulate the video source and are used by an inbuilt key. They can be used for graphic transitions, but are not ideal for live television productions as look quite juvenile. Digital video effects (DVE’s) can make picture-in-picture effects and change the position of the frame. Downstream keys (DSK’s) are used for Astons, logos and for rolling credits. â€Å"Back to the Movies† The chosen type of live studio programme that Group 3 chose to make was a quiz show. This was chosen because the majority of programmes being made by the other groups were late night chat shows, so a quiz show would stand out more from the others, as well as also providing more of a challenge to make. Quiz shows need to be spontaneous and can be unpredictable when it comes to people answering questions and what will be said. A good deal of the content is scripted, but the guests cannot be given scripted answers, as this would make the idea of the quiz fake. This meant that guests on the programme would not be able to rehearse all of the rounds or hear the questions that they would be answering in advance, so that they would not know them during the live broadcast. This means that cameras would not know which people to frame and focus in advance, nor would the director or vision mixer know who would need to be shown on the programme, until the guest buzzed in. This makes for harder work than a fully scripted programme, as well as impulsive shots to be taken by the camera operators and vision mixer. Being on a film course, the quiz show was decided to be based upon film questions, and separated into four rounds: †¢Ã¢â‚¬Å"Quick-fire† round – random film questions, teams buzz in to answer. †¢Ã¢â‚¬Å"Guess the Odd One Out† round – each team is shown four images of film celebrities. They need to guess who is the odd one out and why. â€Å"Guess What Happens Next† round – each team is each shown two film clips. Using their imagination instead of knowledge, they need to guess what happens next. †¢Ã¢â‚¬Å"Movie Tagline† round – Each team is given different taglines from films, they need to guess what the film is. The director instructed that as a contestant spoke, the vision mixer would select the appropriate camera set up to capture the action. This involved a lot of quick switchin g, because during the quick-fire rounds, any of the four contestants could be answering. This meant that for this round, one of the three cameras needed to be on Team 1, another on Team 2, and the other camera on the Presenter at all times, because any of the teams could be answering the questions, and depending on the length of their answer, the action may switch back to the presenter. The presenter sits in the middle of the set, with a team of two guests to either side of him. The presenter has two buzzers to himself; one with the noise signalling a wrong answer, and the other making a noise to signify that the answer to the question is right. To make things easier for knowing who to switch to, the teams each had a separate buzzer noise, so that the director, cameras and vision mixer would realise who was about to speak, before they began. â€Å"Back to the Movies† starts with a fade from black to the opening 30 second VT on channel 4. The last ten seconds of the VT are counted down, and the establishing shot of the set is set up ready on the preview screen, through channel 2. The title graphics naming the show are faded onto the screen at this point, using the downstream key. They are faded back out, and a direct cut is made to show a shot of the audience clapping. Another direct cut is made to show the presenter, whilst his name is faded on and off screen, followed by direct cuts to introduce the teams, and again the graphics are faded in to show their team names. Direct cuts are used mostly throughout the show, as the cuts need to be quick and often you do not know in advance who will be the next to speak. The only fades used are for the graphics, VT’s and at the start and end of the show, when the programme is faded to black. Conclusion The idea of a quiz show was different to the more expected late night chat show that seemed to be a favourite among most students. It also provided more of a challenge because of its unpredictable nature that kept the crew on their toes at all times, and helped things to be less tedious. New guests each time helped to keep the atmosphere fresh during rehearsals. The only hindrance with â€Å"Back to the Movies† was the lack of cameras within the studio, as there were some shots that were just not doable with only three cameras and five people on set.